Dear Agent,

Let me ask you a question…

When your buyer sits across from you during a consult, what’s really going through their head?

They’re thinking:
"I’ll tell you what I want… you write it up… and we get the house, right?"

They’re not wrong.

They’re just dangerously oversimplified.

This week’s Script of the Week is all about fixing that—and positioning YOU as the strategist they trust to get them across the finish line, especially when 5 other offers are breathing down their necks.

🎯 SCRIPT: “Offer Structure – The 5 Components”

During your next buyer consult, here’s what you say—word-for-word—to reframe how your client views the process (and build MASSIVE credibility for you).

“So many buyers think writing a winning offer is just telling the agent what we want and we go get it… and that’s a super simplistic version of what good agents actually do.

Be real… is that kind of what you had pictured?”

(Let them nod.)

“Here’s the truth. Writing a winning offer is NOT just about price. It’s strategy. It’s communication. It’s about understanding what sellers really want—and delivering it in a way that gives you the best shot…

I want to walk you through what actually makes up a competitive offer.

There are 5 components. Every single one matters...

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The 5 Components of a Winning Offer:

1. Money – This isn’t just price. Sellers weigh price and deposit. How serious you are shows up here.
2. Timing & Conditions – Think: closing date, possession date, rent-back options. It’s convenience for the seller and protection for you.
3. Contingencies – Financing, inspections, attorney review… or maybe you’ve already done a pre-inspection. These all affect strength.
4. Services – Who’s managing title, escrow, lending, and appraisal? Great agents manage the chaos. You will not want to do this alone.
5. Offer Presentation – This might be the most underrated. We don’t just write and send the offer. We package it. Present it. Follow up. And sometimes—this alone wins the deal, even if we’re not the highest offer.

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For example, in a recent listing I had X offers.

You know who won? Not the highest bidder… but the agent who presented clearly, followed up, and made our job easier.

And YES—this takes strategy. It’s chess, not checkers. And if you’re okay with winging it, then maybe I’m not your agent.

But if you want a pro in your corner who builds a bulletproof offer, step by step, then let’s do this the right way.

Wouldn’t you agree that in today’s market, you can’t afford to chance it?”

👆 That’s the message.

Deliver it calmly.

Confidently.

Like someone who’s been through the war.

You want your buyer walking out of the consult thinking:

“Damn, this is who I want in the trenches when it’s go-time.”

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🧠 Want to Master the Delivery?

We’re breaking a large portion of the buyer presentation script down line-by-line in a 2-HOUR live training session on:

📅 Tuesday, July 23rd

This is where we go deep on:

• The psychology behind each part of the offer
• How to present it so buyers lean in and LISTEN
• Real-world proof of how this structure wins bids

👉 Register here now

Cody May & Vikram Deol
:: Founders of Sheridan St.
:: Founders of The TRIS Method
:: Get Free Top Agent Power Pack
:: Get Your TRIS Sales Conversion Scorecard

:: Get The TRIS Training Vault ($5,000 Worth of Deal Making Content For $7)

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