Right now, I’m sitting in the American Airlines lounge at the Nashville airport…

Ankle wrapped.

Foot secured.

Wearing a medical boot like some badge of pain and pride.

In case you missed it — I sprained the hell out of my ankle here in Nashville.

And let me tell you something… the pain is real.

But here’s the weird part:

Because of the boot, the airport staff rushes to help me.

They make sure I get on the plane first.

They check in on me.

They treat me different — because they can see I’m hurt.

But you and I both know…

In business, no one can see your limp.

No one knows when you're quietly struggling.

No one knows your numbers are down.

No one knows you're wondering if the success you had in 2020 or 2021 was a fluke.

No one knows you’re trying to figure out if you’ll ever “walk the same” again.

But you do.

You feel it.

Every missed listing.

Every ghosted lead.

Every night staring at your CRM like it owes you something.

And just like this boot on my foot, you start to wonder…

“How long is this going to last?”

“Will I ever get back to the way things used to be?”

But here’s the truth I’ve learned — over and over — through every injury in life and business:

You don’t heal by sitting alone in silence.

You heal by getting in the right rooms.

That’s why we’re hosting the TRIS Sales Summit.

Not to give you motivational fluff.

Not to hand out pretty notebooks filled with buzzwords.

But to help you rehab your business the same way I’ll be rehabbing this ankle:

With structure.

With expert guidance.

With the right kind of reps.

And with a strategy built for TODAY’S market — not 1999, not 2008, and definitely not 2021.

See, the buyer and seller you’re talking to today?

They’re smarter.

They’re tech-savvier.

They’ve seen the same YouTube videos you have.

You can’t “wing it” anymore.

Scripts from a decade ago won’t cut it.

Old-school charm won’t get the listing.

And pretending your brand alone will close deals is like me pretending this ankle will magically heal on its own.

It won’t.

But with the right tools — it can.

So here’s your move:

Get in the room.

Put in the reps.

Strengthen what’s weak.

And walk out stronger than ever.

Because whether you feel it or not — we’re all walking around with a limp.

Some of us just hide it better than others.

You coming? We got about a dozen tickets left.

Reserve your seat at the TRIS Sales Summit before it’s too late → https://funnel.sheridanst.io/summit-2025

Use Code TRISGUEST25 for a special price.

See you in Fort Lauderdale (boot or not).

Cody May
Founder of Sheridan St.

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